2,500+
global recruitment partner organisations
For Education Providers
Connect with recruitment partners in the markets you want to grow.
Find recruitment organisations, regional distributors, schools and counsellor networks. Use EducationB2B to review partners, present programmes, arrange meetings, train counsellors and track key application stages. You contract with each partner directly.
Network scale
7,500–12,500
professional counsellors
3–5
counsellors per recruitment organisation on average
750,000–1,250,000
students and families within estimated annual service reach, based on 300–500 per recruitment organisation
The network includes agencies, education consultancies, regional distributors, Master Agents, school and counsellor networks, programme operators and individual counsellors. A recruitment organisation typically has 3–5 counsellors and reports annual service capacity of about 300–500 students and families. These are capacity estimates, not deduplicated student counts or recruitment commitments.
Who can join
Education providers that can join
Universities, colleges and vocational providers
Universities, colleges, higher education institutes, technical colleges and vocational providers with clear registration, programme authority and international admissions rules.
International, boarding and K–12 schools
International, bilingual, primary, secondary and boarding schools with defined admissions, safeguarding, guardianship and family-service arrangements.
Language, test and vocational training providers
Language schools, test-preparation centres, vocational academies and professional training organisations with published courses, intakes, capacity and refund terms.
Foundation, Pathway and International Year
Foundation, Pathway and International Year providers with clear progression routes, progression conditions, awarding relationships and alternative outcomes.
Programme Providers
Organisations that own, license or are formally authorised to market, recruit for or operate an education programme in stated territories.
TNE and institutional partnership providers
Institutions and authorised providers developing 2+2, 1+3, 3+1, dual-degree, joint-delivery, curriculum-licensing, articulation or faculty-cooperation arrangements.
The operating case
Common recruitment and channel problems
Review the problems that EducationB2B is designed to help education providers manage.
Platform support
How EducationB2B supports education providers
Find and review partners, share current programme information, protect channel work and track recruitment performance in one network.
A global recruitment partner network
Connect with recruitment organisations, regional distributors, school networks, counsellor networks and specialist advisory teams across target markets, instead of building a list of isolated contacts.
New-market entry and existing-market development
Define the market you want to enter or deepen, then identify partners for priority cities, school networks, online channels and specific student groups.
Standardised partner review
Review legal identity, operating status, market coverage, student groups, team capability, service processes, fees and refunds, complaints, data protection and Sub-agent management.
Controlled programme information
Manage the programme name and status, awarding and teaching bodies, location, duration, intakes, entry and language requirements, fees, scholarships, refunds and visa requirements in one standard record.
Network-only partner benefits
Offer network commission, Volume Bonus, Quality Bonus, Retention Bonus, reserved places, scholarships, application-fee waivers, deposit terms, early programme access, market development funds and faster commission settlement.
Application progress and recruitment SLAs
Set visible timeframes for application receipt, completeness checks, document requests, academic decisions, interviews, final offers, deposit confirmation, visa documentation, commission reconciliation and complaints.
Channel contribution protection
Use Lead Registration to record student authority, registration time, responsible counsellor, organisation, intended programme and completed work, with traceable rules for direct applications, agent changes, deferrals, pathway progression and post-termination pipeline cases.
Transparent Sub-agent structures
Record the full chain from provider and Master Agent to regional distributor, recruitment organisation, individual counsellor and student, so work is not passed through undisclosed layers.
Counsellor training and programme certification
Deliver onboarding, annual programme updates, admissions and scholarship training, visa-document guidance, programme differentiation, counsellor testing and programme certification.
Meetings, roadshows and partner events
Use scheduled one-to-one meetings, provider roadshows, private market sessions, campus visits, counsellor training, regional partnership summits and TNE discussions to meet relevant reviewed partners efficiently.
Market intelligence and channel data
Use demand trends, country and city interest, subject demand, price sensitivity, application funnels, offers, deposits, visas, enrolment, partner quality, scholarship results, refunds and loss reasons to compare markets and adjust strategy.
Joint marketing and market development funds
Support briefings, school visits, family events, digital advertising, localisation, counsellor training, city roadshows, alumni activity and recruitment campaigns through approval, budget, lead ownership and outcome reporting.
Quality-based partner scoring
Assess partners using application completeness and authenticity, student fit, compliance, student satisfaction, complaints, conversion and enrolment, data timeliness and training participation—not recruitment volume alone.
Lower market-entry and channel-management cost
Bring partner search, due diligence, programme information, meetings, training, application progress, commission records, disputes and performance review into one network.
Strategic partnerships and TNE
Develop multi-market recruitment, exclusive or first-release programmes, large-scale market development, TNE, joint programmes, dual degrees, curriculum licensing, systems integration and long-term product partnerships through the Strategic Education Partner route.
Core value
Support for each recruitment goal
| Your objective | EducationB2B support |
|---|---|
| Enter a new country, region or city | Match with recruitment partners that have local market reach and service capability. |
| Deepen an existing recruitment market | Add different channel types and reach more schools, counsellors, online channels and student groups. |
| Find high-quality recruitment organisations | Review legal identity, market reach, team capability, service process, operating record and Sub-agent controls. |
| Improve application quality | Use counsellor training, programme certification, document standards and quality scoring to improve completeness and authenticity. |
| Accelerate offers and admissions responses | Manage application status and recruitment SLAs to reduce delay and loss of high-intent students. |
| Protect channel contribution | Use Lead Registration, attribution rules, direct-application tracing and dispute handling. |
| Improve marketing performance | Support joint marketing, MDF, programme roadshows, briefings and activity reporting. |
| Allocate channel resources more effectively | Use funnel data, conversion outcomes, partner performance, student feedback and benchmark data. |
| Develop TNE or institutional partnerships | Use a dedicated Partnership Deal Room and standardised TNE partnership records. |
Review and quality
What EducationB2B does—and what remains your responsibility
EducationB2B checks information, confirms authority, matches organisations and records agreed stages. Providers and recruitment partners remain responsible for contracts, delivery and payments.
Organisation and programme review
EducationB2B reviews the organisation, programmes and responsible contacts. It does not recruit on the provider's behalf or make admission decisions.
Programme presentation and authority
EducationB2B presents programmes, confirms authority and distributes controlled information. It does not take over student counselling, visa, accommodation or arrival services.
Partner matching and meetings
EducationB2B matches recruitment partners and arranges meetings. It does not own students or restrict their freedom to choose.
Online and in-person discussions
EducationB2B supports online meetings and in-person partnership events. It does not collect tuition, accommodation or other student payments.
Milestone, communication and SLA records
EducationB2B retains agreed process records. It does not handle or guarantee commission or other partnership payments.
Training, events and market information
EducationB2B supports counsellor readiness and market activity. It does not replace either party in contracting, invoicing, refunds or delivery.
Membership evidence and review priorities
Required for review
Core membership evidence
These records are required before a membership decision can be made.
- a verifiable legal entity, registered address, official contact details and application administrator.
- each listed programme is owned by the organisation or covered by valid authority.
- programme information, target recruitment markets and recruitment capacity are clear.
- basic rules for fees, refunds, deferral and partnership charges are available.
- agreement to information updates, annual review, complaint coordination and platform conduct rules.
- no unresolved material fraud, student-safety, payment or regulatory issue.
Optional
Additional supporting evidence
Useful evidence can strengthen the review, but it is not a condition of application.
- recruitment, offer, visa or enrolment data; partner references or authority records; market plans or joint-marketing budgets; student results or campus-activity records; systems, privacy or third-party certification material.
Review points by organisation type
Universities, colleges, higher education and vocational providers
operating or registration status, authorised programme list, degree or certificate authority, entry requirements, fees and international recruitment rules.
International, boarding and K–12 schools
school and boarding authority, child protection, guardianship, boarding management, family communication and withdrawal or transfer rules.
Language, test and vocational training providers
start dates, capacity, course duration, level assessment, fees, refunds, accommodation and visa applicability.
Foundation, Pathway and International Year providers
progression institutions and subjects, progression conditions, alternatives where progression is not achieved, offer authority, onward fees and channel attribution.
Programme Providers
programme ownership, authority period and territory, awarding and teaching bodies, fee and refund responsibility, and whether onward authorisation is permitted.
TNE and institutional partnership providers
partnership model, academic authority, credit, recruitment and teaching responsibility, regulatory approval, revenue allocation and termination arrangements. A TNE programme without required approval may enter a Partnership Deal Room, but cannot be promoted as open for recruitment.
Membership review confirms that the organisation exists, its business boundaries are clear and programme ownership or authority can be verified; it is not an award and does not require a perfect operating history. The standard review period is 3–6 months from formal review of a complete application. Time awaiting additional information is excluded. If EducationB2B makes a final decision that the applicant does not meet membership requirements, fees paid for that application are refunded in full. Voluntary withdrawal, false information or concealed material facts are handled under the contract. Annual membership begins only after formal approval. Approval does not promise a partnership, enrolments, contracts or revenue, and programme and commercial information remains subject to authorised access. Review membership fees and terms.
Fees and plans
Indicative fees for education providers
These prices are indicative. The final charge depends on the plan, review scope, contract and applicable taxes.
Annual service plans
| Plan | Indicative price | Designed for | Included support |
|---|---|---|---|
| Network Supplier | €2,500–€4,000 per year | One organisation, one main market and a small number of standard Offerings | Organisation account, one Market Mandate, up to three standard Offerings, limited matching and basic reporting |
| Multi-Market Supplier | €7,500–€15,000 per year | Universities, international schools, Pathway providers and established programme providers | Two to three Mandates, up to ten standard Offerings, Partner Shortlist, quarterly feedback, training activity, data and dedicated support |
| Enterprise Supplier | €20,000–€50,000+ per year | Education groups and complex multi-market, multi-product organisations | Multi-organisation support, active partner recruitment, custom rules, roadshows, analysis, permissions and integration assessment |
One-time membership review
| Provider type | Indicative fee |
|---|---|
| Direct university or college | €500–€1,000 |
| International or boarding school | €750–€1,500 |
| Language, summer or training provider | €400–€900 |
| Programme Operator | €1,000–€2,500 |
| 2+2, 1+3 or TNE project | €2,000–€5,000 per project |
Additional Offering review
| Offering | Indicative fee |
|---|---|
| Standard university recruitment programme | €150–€350 |
| K–12, boarding or summer programme | €250–€600 |
| Pathway or Foundation programme | €300–€800 |
| Multi-layer authority programme | €500–€1,500 |
| 2+2, 1+3 or TNE programme | €2,000–€5,000 |
Market development and events
| Service | Indicative price | Main delivery |
|---|---|---|
| Market Access Module | €3,000–€10,000 per market per year | Market configuration, Partner Criteria, candidate pool, Mandate management and quarterly feedback |
| Managed Partner Development | €10,000–€30,000 per market per year | Active recruitment, manual screening, introductions, meetings, follow-up and funnel reporting |
| EducationB2B Connect Supplier place | €3,500–€5,500 per city | One-to-one appointments, meeting coordination and on-site support |
| Private Roadshow | €15,000–€40,000+ | Targeted invitations, meetings and an activity report |
Fee and refund boundaries
- Application-stage charges are prepaid and are refunded in full if EducationB2B makes a final decision that the applicant does not meet membership requirements.
- Annual membership starts only after formal approval.
- EducationB2B does not collect tuition, commission or other partnership payments and does not charge by student.
- The parties contract and settle directly. EducationB2B records agreed milestones but does not guarantee recruitment, contracts or revenue.
- Payment cannot buy approval, Preferred status or a quality ranking.
Application route
How education providers join
Submit core information
Provide the legal entity, official contact details, programme list, target recruitment markets and initial partnership requirements.
Verify the organisation and programme authority
EducationB2B confirms that the organisation exists, programme ownership is clear, authority is valid, and core fee and refund rules can be verified.
Activate membership and match partners
After membership is activated, EducationB2B identifies recruitment organisations within the authorised scope according to the target market, programme type and recruitment capacity.
Meet and contract directly
Confirm terms through an online meeting or in-person partnership meeting. The parties contract directly, while EducationB2B records agreed milestones.
Activation
Your first 90 days
Start with approved markets and programmes, then move into partner discussions and the first operating review.
Days 1–30
Define the first market scope
Your focusComplete core organisation information, the programme list and target-market information.
EducationB2B supportCreate the organisation record and confirm which programmes and markets can be opened.
Days 31–60
Prepare the first partner discussions
Your focusConfirm partnership terms and add any required authority or programme material.
EducationB2B supportMatch recruitment partners and arrange online meetings or in-person partnership meetings.
Days 61–90
Activate and review
Your focusProgress agreements, programme release and the first application discussions.
EducationB2B supportRecord application milestones, SLAs and communications, then provide the first operating review.
Progression
A progression based on evidence and performance
Candidate Partner
The organisation is completing due diligence or supplying additional information.
Verified Education Partner
The organisation, programmes, qualifications, policies and responsible contacts have been verified.
Preferred Education Partner
The provider supplies network-only benefits, commission and SLAs, data reporting, channel protection, counsellor training and a named relationship lead.
Strategic Education Partner
The relationship supports multiple markets or programmes, TNE, systems integration, large-scale market development or long-term product collaboration.
Membership level reflects standards, partnership capability, operating performance and continuing participation. It cannot be purchased through a higher commercial payment.
Membership fit
Is EducationB2B right for your organisation?
You should be able to verify your programmes, name the markets you want to develop and support partners through the recruitment cycle.
Ready to apply
- wants to establish, expand or improve recruitment channels in defined markets
- can provide complete, current and verifiable programme information and authority
- is prepared to state commission, SLA, refund, student-service and channel-protection rules
- has named owners for partner enquiries, applications, training and escalation
- wants to manage channels through evidence and performance data
- is willing to begin with priority markets and programmes before expanding
Improve first
- expects guaranteed enrolments without providing programme and commercial information
- will not disclose programme ownership, authority, fees, refunds or admissions requirements
- expects payment to secure ranking, Preferred status or recommendation priority
- uses unverified claims about admission, visas, employment or progression
- only wants a list of agent contacts without entering a governed partnership process
- cannot evidence the controls required for regulated, financial or under-18 services
Before you apply
Questions education providers ask before joining
Can we contact every recruitment organisation immediately after joining?
No. After membership is activated, providers can review partners within their authorised scope and request matching. Contacts, programme information and commercial terms open according to the market, authority and stage of cooperation.
Must we offer an exclusive programme?
No. Preferred status requires identifiable additional network value, such as exclusive commission, reserved places, scholarships, priority review or a published SLA, but absolute exclusivity is not required.
Will the network conflict with our existing agents?
Existing agents, protected territories and Block Lists can be disclosed. Lead Registration and channel rules are used to reduce conflict.
Does EducationB2B charge per student?
No. EducationB2B does not handle commission. Education providers and recruitment organisations reconcile and settle directly, while the platform records milestones confirmed by both parties.
May recruitment organisations charge students?
That depends on applicable law and provider policy. Any student charge must be disclosed in writing in advance and must not duplicate another charge.
What happens if a partner makes misleading claims or submits suspicious material?
EducationB2B may require correction, restrict access, downgrade or terminate the partner. Fabricated documents or serious misconduct may result in immediate suspension.
Does EducationB2B guarantee enrolment numbers?
No. EducationB2B commits to defined review, matching, meeting, record and review activity; it does not guarantee recruitment outcomes.
What internal resources must a provider assign?
A provider can begin by naming one responsible contact and supplying accurate programme information, authority records and core partnership rules.
Who is responsible for contracts and commission?
The education provider and recruitment organisation contract and perform directly. EducationB2B is not a party to their agreement and does not guarantee payment.
Can we open only one market or a small number of programmes?
Yes. Additional markets or programmes are confirmed separately, and complex programmes require a more detailed review.
Who owns student data?
Students do not belong to any organisation. EducationB2B protects evidenced channel contribution, while students retain the right to choose or change an adviser and to raise a complaint.
How is partner quality assessed?
EducationB2B considers application authenticity, student feedback, partnership records, complaints and enrolment outcomes. Recruitment volume is not the only measure.
Must all supporting material be submitted at once?
No. Submit the core information first. Further evidence can be added during matching, a pilot or membership progression.
What annual service plans are indicated?
Network Supplier is indicated at €2,500–€4,000 per year for one organisation, one main market and a small number of standard Offerings. It includes an organisation account, one Market Mandate, up to three standard Offerings, limited matching and basic reporting. Multi-Market Supplier is indicated at €7,500–€15,000 per year for universities, international schools, Pathway and established providers. It includes two to three Mandates, up to ten standard Offerings, a Partner Shortlist, quarterly feedback, training activity, data and dedicated support. Enterprise Supplier is indicated at €20,000–€50,000+ per year for education groups, multiple markets, multiple products and complex organisations. It includes multi-organisation and multi-market support, active recruitment, custom rules, roadshows, analysis, permissions and integration assessment. Actual charges depend on the service plan, contract and applicable taxes.
What review and additional Offering fees may apply?
Indicative one-time review fees are €500–€1,000 for a direct university or college, €750–€1,500 for an international or boarding school, €400–€900 for a language, summer or training provider, €1,000–€2,500 for a Programme Operator, and €2,000–€5,000 per 2+2, 1+3 or TNE project. Indicative review fees for additional Offerings are €150–€350 for a standard university recruitment programme, €250–€600 for K–12, boarding or summer, €300–€800 for Pathway or Foundation, €500–€1,500 for multi-layer authority, and €2,000–€5,000 for 2+2, 1+3 or TNE. Recruitment and service partner review fees are stated on their respective pages.
What market development and event services may be commissioned?
A Market Access Module is indicated at €3,000–€10,000 per market per year, covering configuration, Partner Criteria, a candidate pool, Mandate management and quarterly feedback. Managed Partner Development is indicated at €10,000–€30,000 per market per year, covering active recruitment, manual screening, introductions, meetings, follow-up and funnel reporting. An EducationB2B Connect Supplier place is indicated at €3,500–€5,500 per city, with one-to-one appointments and on-site coordination. A Private Roadshow is indicated at €15,000–€40,000+, with targeted invitations, meeting management and an activity report.
What fee and refund boundaries apply?
All prices are indicative or test prices; actual charges depend on the service plan, contract and applicable taxes. Application-stage charges are prepaid and are refunded in full if EducationB2B makes a final decision that the applicant does not meet membership requirements. Annual membership begins only after formal approval. EducationB2B does not handle tuition, commission or other partnership payments and does not charge by student. The parties contract and settle directly, while EducationB2B may record and help reconcile agreed milestones. EducationB2B commits to review, matching, meeting and record activity—not recruitment, contracting or revenue results—and does not sell approval, Preferred status or quality ranking.
Connect with global recruitment partners
Make international recruitment cooperation clearer and more efficient.
Apply as an EducationB2B Education Partner to enter or deepen target markets through verifiable programmes, direct partnership discussions and accountable recruitment operations.
Apply as an Education Partner